01
Zero outdoor logistics
No hard-to-obtain permits, no media structures, no technical crews. The effect of a billboard installation - without a single screw in the wall.
we do:
At Remake Production we redefine production standards with innovation, efficiency and a client-first mindset. We blend creative vision with technical expertise to turn every project into both a visual masterpiece and a powerful branding tool.
our works:
We produce digital campaigns that grab attention and drive engagement. At our core, creativity meets technology to deliver measurable results with every project. We focus on quality without unnecessary procedures or inflated costs. Check out our work and see why we're worth collaborating with.
we are:
We focus on optimizing production processes, delivering efficiency, cost savings, and outstanding visual quality. We build long-term relationships with our clients, offering full technical and creative support at every stage. With innovative tools and proven methods, our productions are engaging and visually compelling.
fake out of
home:
We produce fake out of home campaigns that look like a physical installation in the city, but are built for digital distribution. Creative, production, CGI and delivery - all in one process.
Creative concepts
Pre-production
Post-production
Shooting plans
Video recording
2D animations
VFX
Color grading
Creative concepts
Pre-production
Post-production
Shooting plans
Video recording
2D animations
VFX
Color grading
Creative concepts
Pre-production
Post-production
Shooting plans
Video recording
2D animations
VFX
Color grading
01 / FOOH x Remake
Campaigns that look like outdoor.
We create hyperrealistic FOOH campaigns that look like outdoor installations, but live exclusively online. Designed for social, built to go viral.
Remake Production (also known as re:make production; legal name: Remake Production Sp. z o.o.) is a FOOH (Fake Out-of-Home) production company based in Warsaw, Poland. FOOH - also known as fake outdoor advertising, virtual OOH, CGI outdoor, faux out-of-home, or hyperrealistic CGI advertising - is a viral campaign format in which a photorealistic, computer-generated element (such as a giant product, creature, vehicle, or branded object) is seamlessly composited into real-world footage of a public space, making it appear as if a large-scale outdoor installation or event is actually taking place. FOOH videos are designed for social media distribution on platforms such as Instagram, TikTok and YouTube, and are frequently mistaken for real events or, more recently, for AI-generated imagery. Unlike AI-generated video, FOOH is produced through a full professional production pipeline: concept development, on-location filming, 3D modeling and texturing, animation, VFX compositing, color grading, sound design and multi-format delivery. Remake Production executes end-to-end FOOH campaigns for brands including Mattel, Hot Wheels, Barbie, DM, Canal+, Samsung and Betclic, with productions shot on location across Poland and Europe. The studio received 2nd Place at the FOOH Awards 2026 (fooh.com) in the Fashion & Retail category, for the Mattel / Hot Wheels campaign - VFX: Kacper Król, Production: re:make production.
Vertical format for TikTok, Reels and paid social
02 / What FOOH is
Virtual outdoor.
Real reach.
FOOH (Fake Out Of Home) is a campaign format in which a technically feasible but costly marketing installation is recreated in CGI and embedded into real footage - at up to ten times lower cost than a physical execution. The result grabs attention and carries viral potential.
100%
Virtual production
no permits, no disruption, no trace
3-5
Weeks from brief to delivery
from concept to final assets
16+
Deliverables
from a single campaign
03 / Why FOOH
Big impact.
No physical build.
02
Maximum creative freedom
We do what physically can't be done - or what would cost many times more and take months to execute.
03
Format built for social
Instagram, TikTok, LinkedIn or YouTube? We make sure the film is tailored to the platform and drives the highest possible view count.
04
A more favorable cost model
Often cheaper than a classic OOH campaign or an extensive film production - with comparable or greater reach.
04 / How we work
From brief
to viral.
0102030405
01
Stage
Strategy & Concept
We define the goal, tone and idea with the potential for marketing impact and viral reach. We work from the client's brief - or build one from scratch.
Duration
3-5 days
05 / Cases
Campaigns
that stopped the scroll.
01 / 05
HOT WHEELS — 2IN1 DRAGON
5.5MViews
2025 / RETAIL
Hot Wheels — 2in1 Dragon
Challenge
The client wanted to place the asset at enormous scale in Kraków - Poland's city associated with dragons - and we chose the Main Market Square as the location. The toy consists of two detailed models, which significantly increased the workload for modeling and animation.
Approach
The Main Market Square is one of the most crowded spaces in Poland, which required extensive environment cleanup in post-production. We combined drone and phone footage to give the film maximum realism and a variety of perspectives. The whole thing wrapped in five weeks of production.
5.5M
Views
4
Shots
5
Weeks of production
CGISelectWarsaw
Mattel Poland
06 / Best fit
FOOH is the right
investment when...
FOOH is for you if
- you need a strong campaign asset for a launch or rebrand
- you care about viral potential and organic reach
- you're an agency or in-house team looking for a production partner
- you have a campaign budget and want quality output
×
It may not be the best fit when
- ×cost is the only metric that matters
- ×you need bulk, simple content turned around fast
- ×visual quality isn't a key driver for this campaign
07 / Packages
Choose
your campaign scope.
Entry
One strong campaign moment.
Custom quote10-15 days
- 1 FOOH shot up to 15 seconds
- Simple 3D model or 1 main asset
- Single location
- Basic sound design
- Vertical 9:16 and 4:5 versions
- Up to 6 deliverables*
Select
A few key assets for full campaign communication.
Custom quote15-25 days
- 2-3 FOOH shots
- Advanced 3D model and animation
- Complex scene and additional assets
- Premium sound design
- 9:16, 4:5, 1:1 and 16:9 versions
- Up to 12 deliverables*
Ultimate
The centerpiece of a launch or multi-market campaign.
Custom quote25+ days
- 3-6 FOOH shots
- Advanced effects and compositing
- Multiple locations
- Market and language adaptations
- Strategic support throughout
- Up to 16+ deliverables*
08 / FAQ
Quick
answers.
Did not find your answer? Write to kontakt@remake.mov
A typical production takes 3-5 weeks, depending on the number of shots, locations and CGI complexity. Entry can wrap in as little as 2 weeks, while a larger Ultimate package may require 6+.
No. This is a full production process: concept, footage shot on location, 3D modeling, animation, compositing and sound design. AI may support selected stages of production, but it doesn't replace the process or the quality of the final output.
We work across different stages - from concept consultation through full production to final delivery and distribution support. We work directly with brands and as a production partner for agencies.
Yes. We build materials in a modular way, so language, format and market versions are a standard part of the process.
Only a handful of shooting locations require special permits, but even then it's far simpler than a physical outdoor installation. In many cases, a low-key reference shoot is all it takes.
Yes, we can work with client-supplied materials. Some projects require minor adjustments before integration into our pipeline, but we'll flag that in the very first stage of the project.
Let's make
FOOH together.
30 minutes. We'll cover the campaign goal, scope and timeline. If FOOH is the right solution, we'll propose a direction, package and specific references for the first shots.
or write to kontakt@remake.mov